Digital Menu Boards to Digital Posters ? Everything for the Indoor Dynamic Advertising Integrator

Dynamic signage is one of the fastest growing business sectors currently, this is fantastic as most IT companies are now diversifying into digital media and providing dynamic signage solutions.

But knowing the differences between products is fundamental in providing a solution that works and is at an affordable price, we will try to explain the most cost effective solutions for indoor digital signage applications.

Indoor Dynamic Signage.

As the name implies this is for indoor use in areas such as company receptions, waiting rooms at dentists, hotels, Universities and hair salons.

Now there are two options:

Firstly digital posters as below comprise with a integral media player that plays the media you wish to provide, this is drag and dropped onto a memory card and a play list is created using Microsoft Notepad, with the order of the images, video and audio you wish to display – pretty straight forward isn't it.

These range from 17" unit and go up to 80" in screen size, they come with a rear mounting plate for bolting to the wall or the smaller units can be hung as you would a picture frame. Can be used in either portrait or landscape position.

Secondly, digital menu boards, these are large screens with a media player attached to them either connected into the computer infrastructure or WIFI, so that media can be updated remotely, now this is where the cross over can take place as a digital poster can do the same job as a menu board but they are easier and quicker to install as there is no data cabling needed or a wireless point fitted.

So if you want to update the media every day or week, the best option is an electronic menu board set up, alternatively a digital poster is the answer, as you can update the media using a USB flash drive and the USB port on the media player.

Graham has 7 years experience in the digital signage industry and manufacturers a range of LCD monitor enclosures as well as digital posters for indoor digital signage solutions.